Predicting college students’ intention to purchase local food using the theory of consumption values

Type de document
journalArticle
Langue source
Anglais
Titre français
Titre anglais
Predicting college students’ intention to purchase local food using the theory of consumption values
Auteur(s)
  • SHIN Yeon Ho
  • KIM Haemi
  • SEVERT Kimberly
Editeur(s)
Autre(s)
Id
ZXLE42PD
Version
2251
Date ajout
21 décembre 2020 16:18
Date modification
21 décembre 2020 16:18
Résumé anglais
While extensive research has been conducted on local food and consumer behavior, there is little research investigating college students’ intention regarding purchasing local food. The purpose of this study is to examine the factors that motivate college students to purchase local food. The theory of consumption values, which uses five primary values to explain buying behavior, is applied in this study. In addition, this study also identified a significant moderator, place attachment, on the relationship between consumption values and consumers’ behavioral outcomes. The survey was distributed to college students enrolled in a university in the southeastern United States. The results present that emotional, functional, and epistemic values are significantly related to the intention to consume local food whereas social and conditional values are not. Moreover, place attachment significantly moderated the relationship between social value and intention to consume local food. Significant theoretical and managerial implications are discussed.
Note
None
CRAW tags
  • AB - Modalité bio
  • FREDO commercialisation
  • FREDO durabilité
  • GEO France
  • consommateur
WEB tags
  • local food
  • consumer intention
  • place attachment
  • theory of consumption values
Titre de la publication
Journal of Foodservice Business Research
Volume
0
Pages
1-24
Date caractères
November 21, 2020
Date publication
21 novembre 2020
Doi
10.1080/15378020.2020.1848259 Le DOI est une URL unique de référencement d'une publication. Il est donc plus fiable et permanent qu'une URL classique
Issn
1537-8020 L’ISSN est un code de 8 chiffres servant à identifier les journaux, revues, magazines, périodiques de toute nature et sur tous supports, papier comme électronique.