Economic Value of Organic Label in the Fluid Milk Market
Type de document
presentation
Langue source
Anglais
Titre français
Titre anglais
Economic Value of Organic Label in the Fluid Milk Market
Auteur(s)
Editeur(s)
Autre(s)
- KIM Youngjune
- PERRY Edward
- PENDELL Dustin L
Id
Q2HMWBRM
Version
3278
Date ajout
23 décembre 2020 14:23
Date modification
13 avril 2021 08:24
Résumé
The organic food and drink industry has grown rapidly
over the past two decades.
• Consumers of organic products are willing to pay a
premium because they perceive organic to be healthier,
better for the environment, and better for animal
welfare.
• Because consumers are willing to pay a premium for
organic milk, organic labeling may be viewed as a
profitable marketing strategy.
• However, no previous study has explicitly measured the
extent to which organic labeling creates surplus for fluid
milk firms
Note
None
CRAW tags
- AB - Modalité bio
- FREDO aspect technico-économique
- GEO Etats-Unis
- bovin laitier
- comparaison
- label
- lait
WEB tags
Date caractères
05/2019
Date publication
1 mai 2019